Assessment brief:
Task 1 (25%)An analysis of the industry structure and forces in strategy context External analysis. Systematically identify and critically discuss:a) Growth Opportunities and current emerging Threats in the chosen industry environment.Apply PESTEL model to identify and discuss a number of important external strategic issues each concluded as an Opportunity (O) or a Threat (T). Use appropriately referenced data (figures, charts etc.) to support your arguments.b) Industry attractiveness (including competition pressures in the industry in setting). Apply 5 Forces model to discuss industry attractiveness (each force should be concluded as High, Moderate or Low and. . .
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