Assignment 2: Case Study, Value: 60%    

Assessment brief: Word Count(2500-3000 Words)

Organisational study of your chosen not-for-profit organisation.

Step 1: Choose a well-known human service organisation (Not-for-profit organisation only).

Step 2: Conduct research on your organisation.

Step 3: Write a report and include the followings:

  • Introduction (Characteristics of organization) outlining your discussions, the reason you have chosen this organization.
  • Background (its history and reasons for its existence and development).
  • Describe the range and scope of its services (who are beneficiaries and eligibility criteria).
  • The structure of the organisation and number of staff (qualifications and experiences of staff as well as part-time/full-time/with or without qualifications /gender/ethnicity).
  • Recruitment, retention, and turnover of staff – range of salaries/wages/issues.



1: Introduction

Non-Profit Organisations are those which work for the welfare and upliftment of the people without any interest of earning profit or benefiting from the services provided by the organisation (Australian Government, 2018). In the present research the area to be focused is Australia, and in Australia, there are more than 0.6 million Not for profit organisations (NFP) that include near to 5000 trusts and foundations as well. The purpose of such NFPs is to serve the community and some of the activities which can be mentioned are childcare, women’s care, animal welfare, poverty reliefs, helping challenged people, employment-related reliefs, Indigenous programs to help the minority tribal population in Australia and other regions as well, and other such philanthropic activities (Philanthropy Australia, 2022).

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In the present report, the briefings about CARE Australia are to be analysed i.e., its range and scope, the organisation structure, the funds they are raising, the budget they have, and the help given to them by the government and their help to the women projects (Take a Tumble, 2022) .The rationale behind selecting this NFP is the community work it does for the upliftment and betterment of women and for eliminating poverty in Australia and other countries around the world.

2: Background

The mission vision of CARE is to serve humanity around the globe and help people overcome the challenges of either employment, poverty or any type of such adversities. The NFP has developed its measurement impact which covers its work delivered in various projects. It is to be noted that the projects delivered by CARE even match the sustainable development goals which makes it relevant enough to understand the contribution of care. The organisation has been in existence for 75 years and delivers effortlessly by saving lives, fighting against poverty, and working to attain social justice (CARE, 2022a).

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CARE partners with local communities in order to provide women with equal rights to earn, have a decent livelihood, provide ample resources to women and build up resilience against climate disasters. The NFP is working hard and has set the laser focus of they would make goals charts on whom to serve, where, and which country or place is close to Asia. Also, since the foundation is in Australia, CARE has a strategic plan to bring equality between male and female (CARE Australia Strategic Ambition, 2021).

3: Range and Scope

CARE has connections and a vast network spread over more than 100 countries around the world. CARE has reached 3 million people to address climatic issues, 3 million people to support women’s rights, 14 million people to address gender equality, 24 million people by helping them meet humanity crisis and basic needs, providing food to 34 million people, and providing health services to 48 million people. CARE has reached more than 100 million people by helping them in one or the other forms and has moved radically towards its vision. It created 35% of the stand-in projects related to advocacy and 85% of the stand for gender-related issues. CARE found a new section delivering solutions to new issues in the world faced by people such as Covid issues which are discussed below in a further section (CARE Annual Report, 2022).

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4: Organisation Structure

The structure of CARE Australia is a hierarchical structure wherein, at the top, there is a Chair, and associated with him, there are the Directors of the company. Below the directors of CARE, there are country directors as well. There is also a team of executives and a board of subcommittees as well.

The Organisation has a staff of 815 employees in Australia and overseas in the countries of its serving. The proportion of local employees in respective countries is 97% and the reason is that keeping local employees would rightly translate their services and meet the specific requirement for uplifting women and reducing poverty (CARE, 2022b). The organisation also has a Corporate Governance system that takes care of the duties and responsibilities of the Board, executives, and staff members. In order to protect the rights and interests of the employees, volunteers, and contractors there is also a whistleblowers policy of CARE in the form of “Tell Us” (CARE Governance, 2022).

As observed above, there is a Chairperson at the top, there are 8 Board members, one Chair, and 4 Boards of Executives. There are also country board members such as (CARE, 2022b):

  • Sovattha Neou working in Cambodia
  • Keoamphone Souvannaphoum working as the board in Laos
  • Gary McGurk working the board member for Myanmar
  • Peter Goodfellow working as the board member for Timor-Leste
  • Bridgette Thorold working as the board member for Vanuatu
  • Le Kim Dung working as the board member for Vietnam

It is observed from the Company profile staff and board that the majority of the board members are having rich experience in serving humanity and the environment in one or the other form. With decades of experience in such a plethora of social justice events, CARE is leading at its best in serving its mission and vision. The team of Chair, board, executives, sub-committees and employees together create the epitome of exemplary services for women upliftment and defeating poverty or helping needy people in any form of requirement (CARE, 2022b). The organisation has skilled manpower which is competent enough to understand the stated objective of CARE and serve its purpose. The majority of the boards are even volunteers or members of other organisations as well. The staff are half-time, full-time and most of them are not so skilled but are the local people who work together to get through the hard times.

5: Recruitment, retention, and turnover of Staff

The recruitment procedure of CARE is quite unique whereby it has a separate portal of careers at CARE whereby, the candidate can apply for various roles in the organisation and at various different places. The Career corner displays the available vacancies in different countries with a ready to apply links to the information given (CARE, 2022c).

The compensation policies i.e., pay and benefits given by CARE are quite reasonable as working for the betterment of humanity, the organisation has taken into consideration valuing one’s own staff and partners. The employees are given insurance facilities for employees and their wife & children as well, six weeks paid leave for birth or adoption as parental leave, 12 weeks for family medical leaves, 25 days paid leaves in a year, and five emergency paid leaves in a year.  It is to be noted that the attrition ratio of CARE would be significantly low as all these perks and benefits are not available in any other form of organisations and also the international benefit of the organisation is good. Industry’s some of the best employees are retained at CARE as it is taking very good care of its staff members, partners, and volunteers (CARE, 2022c).

It is challenging for the NFPs to maintain retention and turnover as the resources of the NFPs are limited and in the case of CARE, it uses 90% of its funds for expenses towards their mission vision (CARE, 2022c; Colleran et al., 2010). The details about staff turnover and retention were given in the Annual report 2013 of CARE after which none of the reports share any information on the same. This states that either the organisation is not transparent enough to share details or assumes there is no staff turnover itself.  The turnover ratio was 24.5% in 2012/13 which means that out of every 100 people joining the organisation, 25 were leaving the organisation which is a very high turnover rate (CARE Annual Report, 2013). Though as per the reports of Forbes it is estimated that by 2025, almost 45% of the employees working in the NFP would be finding new jobs (Strub, 2020). Also, as per the Pro Bono survey, it was identified that only 18% of the employees were ready to leave their job in NFP but the majority of the existing employees believed that their organisations have developed their skills and they would recommend their friends as well to join (HRD, 2022). CARE focuses on selecting full-time, skilled and qualified employees for leading their foundation ahead.

6: Volunteers’ profiles

The board members are considered to be the volunteers’ profile and also some of the executive and staff as well. The CEO of the company has 28 years of experience in serving humanity and generating great outcomes for poverty eradication, this makes him a skilled executive. The director of the strategy and enabling service is having two decades of experience in helping migrants, aged care, healthcare sector services, community care services, and a lot more which makes her a skilled executive. The organisation has a range of experts for working on emergencies, gender equality, climate change, sexual and reproductive health issues, the health of people, working for human rights, education, and elimination of poverty (CARE, 2022b).

The volunteers are employed by Volunteering Australia’s Code of Practice and CARE prefers only skilled and qualified volunteers partnered with host country locals. The volunteers are not given any insurance but full logistic support for travel and stay (CARE, 2022d).

7: Budget of Organisation

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Figure 3 Mechanism of working and fund collections

CARE is getting funds from public, private, and philanthropic investments which would serve their purpose of helping women and defeating poverty. CARE is working towards developing the mechanisms for mobilizing the resources, and methods of generating income that would be distributed for the good cause of serving humanity and creating value for money for the people they are working (CARE Australia Strategic Ambition, 2021).  

CARE’s total revenue grew by 19% in 2021 ($732 million). Care was able to raise $150 million as a fund for support. Also, the government provides some funds for a better cause at times.

8: Covid impact on the service of CARE

The pandemic of Covid-19 had affected significantly the operations of CARE and the gains earned over decades of hard work for women’s rights and poverty eradication. The pandemic caused huge unemployment due to which the poverty ratio has increased in the present times. This would lead the efforts of CARE to a generation back as it has wiped off the successful efforts done so far since the organisation’s existence. The pandemic happened to exacerbate the inequalities and magnify poverty which would now be challenging for CARE to defeat (CARE Australia Strategic Ambition, 2021).

CARE has been a prominent supplier of free vaccines to Asian countries of which one is India. It has also been supplied with beds and treatment facilities in the service of its countries for treating patients during the times of pandemic. CARE was able to serve 10 million people through treatment facilities and provide vaccines to 50.9 million people for free through partners.

The partner Tiffany & Co. collected $3.8 million for helping the most vulnerable communities at the times of pandemic. This way they helped such people defeat poverty.  

9: Critical Analysis

The NFP CARE is having a digital market reach whereby it provides data for better outcomes. CARE believes in equality and works against race, and gender discrimination as well.

The stories of impact are on providing Food and Water, giving help in a crisis, helping in climate change issues, education & work-related reliefs, and giving health and equality services as well. The critical analysis of the same from the recent annual reports is as below (CARE Annual Report, 2022):

Food & Water: CARE in partnership with USAID, helped a village fight against malnutrition of children. They involved women with the farming of cabbage, tomato, and other foods in the village by providing them proper assistance so that they can feed their children these grown vegetables and move them out of the clutches of malnutrition.

Crisis Response: CARE helped people struck by the earthquake of 7.2 magnitudes in Haiti who lost their homes or their businesses. CARE has provided assistance to more than 119000 people in Haiti since the earthquake by giving them food, employment, or other health services as required.

Climate: CARE has partnered with Raquel Vásquez in order to adapt to changing climate and drought. This is done by teaching them the irrigation methods, providing better quality seeds, fertilizers, etc and helping Raquel (Woman) to be a better farmer.

Education: Providing Village Savings and Loan Assistance to the needy by counselling the parents of the students, improving relationships between genders, enhancing equal rights for decision-making, and increasing women’s independence. With the constant assistance of VSLA, people can educate their children and help them shape their future.

Health: CARE helped with 2000 beds and 14 treatment facilities around the world during the time of Covid.

Equality: It has worked for changing traditional attitudes and improving the communities by increasing the women workforce,

10: Recommendation and Conclusion

It is recommended to CARE to exceptionally maintain a state-of-art database whereby, the details about its staff, partners, volunteers, and countries of its service are all available in one place. CARE is recommended to show country-wise achievements of their phenomenal human service and give a message of how it has helped the number of women to come forth and provide them employment in various forms. It should maintain the records of providing education to a number of children and serving a number of people for any other cause. Quantifying the number of projects, their worth in terms of money, and in terms of the number of people they reached or gave benefit, would increase the impact factors of CARE.

It was observed from the above report that CARE is striving hard to help humanity for more than 75 years of its existence. The organisation is a not-for-profit organisation which is also a non-government organisation as well. CARE is working in a very structured manner whereby it follows the functional hierarchy whereby every executive and board has their own well-defined roles and responsibilities. The board and executives have quite of experience of more than two decades in their respective fields of serving humanity and the environment for good cause. CARE partners wisely with the local people as well and also hire the local staff in their respective place. This has helped the NFP to plan their projects in a focused manner and help the poor and needy women and children to get out of the clutches of social injustice. All the success of creating high outcome impact is possible due to the great leaders involved in the team of CARE i.e., their chair, board, executives, and in their reign the work of staff volunteers and partners.


Australian Government. (2018). Not-for-profit organisations.

CARE. (2022a). Learn More About Our Mission and Vision at CARE Australia. CARE Australia.

CARE. (2022b). Meet Our Dedicated Staff and Board. CARE Australia; Australia.

CARE. (2022c). Pay and Benefits – Careers at CARE USA. CARE.

CARE. (2022d). View Our Current Volunteer Opportunities. CARE Australia.

CARE Annual Report. (2013). Annual Report. Care Australia; CARE.

CARE Annual Report. (2022). C A R E U S A 2 0 2 1 A N N U A L R E P O R T. In CARE Australia (pp. 1–19). CARE.

CARE Australia Strategic Ambition. (2021). Supporting women. Defeating poverty. In CARE Australia (pp. 1–8). CARE.

CARE Governance. (2022). CARE Australia Governance. In CARE Australia (pp. 1–36).

Colleran, N., Gilchrist, D. J., & Morris, C. L. (2010). Staff retention factors in the non-profit sector: an examination of a West Australian community organisation. Third Sector Review, 16(3), 43–62.

HRD. (2022, June 15). Why the not-for-profit sector is struggling with turnover.

Philanthropy Australia. (2022). Sector overview ›› Philanthropy Australia.

Strub, C. (2020, February 10). 45% Of Nonprofit Employees To Seek New Jobs By 2025: Report. Forbes.

Take a Tumble. (2022, February 6). Top 10 Not for Profit Organisations in Australia to Give To. Take a Tumble.

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