Assessment Task Brief:
The aim of this assessment is to enable you to design ‘real world’ business research which will allow you to demonstrate, and further enhance your research skills. This assessment is the plan of your Final Major Project. Your projects may draw on potentially any aspect of your programme studies that fascinates you, including but not limited to: approaches to business management and leadership focusing on …innovation, product development, performance improvement, customer service, strategy development, market challenges, consumer trends…
Students are to produce a 3,000-word research plan. . .
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